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Production
Masar ERP — Product Marketing Website
Bilingual marketing site for Masar ERP (masarerp.com) — ZATCA-certified cloud accounting, multi-branch inventory, POS, and sector pages built for Saudi discovery and conversion.
The challenge
Saudi finance and operations buyers needed a credible public face before booking a demo: Arabic/English product messaging, ZATCA e-invoicing proof points, and sector-specific proof — not a generic ERP landing page.
Architecture & solution
Shipped a performance-first Laravel marketing site with bilingual routing, structured module and vertical pages, FAQ schema for procurement questions, ZATCA certification callouts, and trial/demo conversion paths tuned for organic search in the Kingdom.
Technical highlights
- Bilingual Arabic/English UX with locale-aware SEO
- ZATCA e-invoicing and Phase 1/2 compliance messaging
- Sector landing pages — retail, wholesale, services
- Structured data, canonical URLs, and Core Web Vitals focus
Tech stack
- Laravel
- SEO
- JSON-LD
- Bilingual UX
- ZATCA